AI is the Martech Evolution
Thu, Jan 15
|Zoom
Think you’ve seen what AI can do for marketing? Think again. Our January “AI is the Martech Evolution” showcase puts the spotlight on what public sector marketers are actually using, with a bonus list you’ll want to bookmark: 5 AI Tools B2G Marketers Are Using.
Time & Location
Jan 15, 2026, 9:30 AM – 10:30 AM
Zoom
Guests
About the event
Think you’ve seen what AI can do for marketing? Think again.
Our January “AI & Martech Evolution” showcase spotlights the tools, workflows, and real-world use cases public sector marketers are actually implementing, not the hype, not the theory, just what’s driving impact today. From content automation and smarter segmentation to compliance-safe personalization, this session breaks down where AI is moving the needle right now in B2G.
We’ll also share a bonus list you’ll want to bookmark: 5 AI Tools B2G Marketers Are Using curated from your peers, not vendors.
You’ll leave with:
A map of today’s AI-powered marketing stack: what’s essential, what’s emerging, and what’s worth skipping
Examples of AI workflows built for public-sector compliance, including data-safe content generation, persona modeling, and campaign optimization
A “Better, Faster, Ethical” framework for evaluating AI tools inside your own organization